• Jeanette Morelan

Stronger Together: How Businesses Are Stepping Up During The Coronavirus Pandemic

It's impossible not to be inundated by news regarding the coronavirus pandemic. Shortages of medical supplies, the stock market, and general fear and anxiety are hard to avoid. In times like this it's easy to feel paralyzed and powerless, especially as a business owner. To bring a little encouragement your way, here are a few ways businesses have stepped up to the plate to support our global community in the war against COVID-19.



Pivoting Operations To Meet Critical Needs

Several businesses have pivoted their business model to create supplies needed to support medical workers on the front lines of the pandemic. Distilleries and perfumeries have adjusted their operations to create hand sanitizer for hospitals, and fashion brands are making masks and medical gowns and encouraging others to do the same. By leveraging their resources and operational capacity, these businesses are helping to bridge the gap created by the high demand for medical supplies right now.


Supporting Employees During Financial Struggle

Many businesses have continued to pay employees even as their businesses are closed, with many CEOs forgoing their own pay to bridge the gap. As unemployment claims skyrocketed last week, it's encouraging that employees of these stores won't have to worry about income for now. Many businesses that are still operational have also expanded their sick leave policy so that employees don't have to make the choice between jeopardizing their health and keeping their jobs.


Standing With Small Businesses

Federal, state, and local governments have called for the continued support of small businesses and their employees during the pandemic. If you're looking for ways to support small businesses during the pandemic, here are a few things you can do to lend a hand. Small businesses are pillars of our community, so it's critical that we lend them our support during these difficult times.


The coronavirus pandemic has taken a toll on all of us, but we are stronger together. So follow the CDC guidelines, support local businesses, and know that we will get through this!



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